McKesson, a Fortune 10 enterprise with diverse business units operating under distinct models and technical environments, faced the challenge of managing software assets across a complex organizational landscape. In this session, McKesson shares how it leveraged ServiceNow Software Asset Management to build a scalable, multi-company SAM program. Learn how the team implemented showback strategies to drive transparency, accountability, and stakeholder engagement—ensuring both dedicated and shared assets are visible across the enterprise. This session blends platform capabilities with proven business strategies to help you navigate SAM success in federated environments.