Join us for an exclusive event focused on how ServiceNow’s CRM capabilities are transforming the way businesses build stronger customer relationships and deliver seamless, personalized service experiences. Discover how the Now Platform empowers organizations to drive customer loyalty, streamline operations, and unlock lasting value.
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This event is tailored for Pre-Sales and Sales professionals who want to confidently position ServiceNow CRM across sales, service, and field engagements. For Partners looking to deepen their CRM expertise, drive meaningful client outcomes, and become trusted advisors in customer experience transformation.
Personas: Partner Sales Teams (Sales, Pre-Sales & Managers) Partner Marketing Teams Partner Architects & Business ConsultantsÂ
Gain a clear, practical understanding of how ServiceNow CRM connects Sales, Service, and Field Operations to drive efficiency and elevate customer experiences—guided by our Customer Service Management (CSM) industry experts. Â
Break down silos—see how an integrated CRM approach simplifies operations, improves consistency, and supports scalable growth.
AGENDA
Welcome & Coffee
9:30-10:00
CRM Overview and Positioning
10:00-10.30
AI in CRM - latest and greatest
10:30-11:00
Short Break
SOM Overview and Demo
11:10-12:00
CPQ deep-dive
12:10-13:00
Lunch
13:00-13:30
Service Model Foundation
13:30-14:00
Demo Resources & Best Practices
14:00-14:30
Wrap-up & round the table
14.40-15.00
This dynamic event is designed to equip you with practical insights, skills, and tools to confidently position ServiceNow CRM in your customer experience and digital transformation conversations. Â
Key Highlights:
Inspiring Sessions:Â Learn how a connected CRM strategy drives loyalty, efficiency, and measurable business outcomes. Hear from industry experts on CRM use cases by sector, market positioning, and how to differentiate ServiceNow in competitive landscapes. Â
Live Demonstrations: See ServiceNow CRM in action through real-world scenarios across sales, service, and field operations—highlighting value creation and cross-team impact. Â
Interactive Coaching: Build confidence in customer conversations with guided sessions on storytelling, value articulation, demo techniques, and effective use-case selling—designed specifically for partner sales and pre-sales roles.
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We are bringing innovation, knowledge, and community to you.
Day 1 Â
Day 2Â
8:00 AM to 5:00 PM - Arrivals, Breakfast & Registration
Solution & industry Kenote. Closing Luminary, Breakouts, Theaters
9:00 AM to 5:00 PM - Expo, Demos, and Content
11:00 AM to 12:00 PM - World Forums KeynoteÂ
12:00 PM to 12:45 PM - Lunch
12:00 PM to 5:00 PM - Expo, Demos, and Content
4:00 PM to 5:00 PM - Networking ReceptionÂ
Vandtårnsvej 83, Søborg, , Denmark