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ServiceNow EBC

Put AI to Work. Put AI to Work for You
  • Wednesday, October 7, 2026 - Thursday, October 8, 2026
  • New York ServiceNow Office
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 AI is transforming the way organizations operate, make decisions, and create value. But the real challenge is not experimenting with AI - it is turning AI into measurable business outcomes at scale.

 

Join this executive experience to discover how leaders are moving beyond isolated AI initiatives and building enterprise-wide AI strategies that connect data, automation, intelligent agents, and governance. Explore how organizations are creating the foundation for more agile, efficient, and future-ready operations by embedding AI into the core of their business

 

Gain insights into the strategic decisions required to successfully scale AI across the enterprise, from defining the right operating models to enabling responsible adoption and driving organizational change. Hear from industry leaders on real-world approaches that are helping businesses accelerate innovation, improve decision-making, and unlock new sources of value.

 

Explore how to build an autonomous enterprise where AI goes beyond assistance to enable smarter decisions, optimize operations, and transform both employee and customer experiences. Discover the capabilities, strategies, and leadership considerations required to scale AI securely, responsibly, and with measurable impact across the organization.

 

Register Now

Why Attend?

Join us for innovation, learning, and networking with the ServiceNow community
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Executive Conversations 

Engage with C-levels peers and ServiceNow leaders to exchange perspectives on transformation priorities. AI adoption, and the future of enterorise operations

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Practical AI for Enterprise 

Join the Mindstone Executive Session to explore practical approaches fro moving AI from experimentation to scalable enterprise adoption.

 

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Customer Transformation Insights

Discover how leading organizations are leveraging ServiceNow to improve agility, optimize operations, and create measurable business outcomes.

 

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Exclusive Executive Experience

Connect with fellow leaders through curated networking opportunities, and Executive Dinners and private MoMa Executive Experience.

 

Event Agenda

Two days of innovation, learning, and networking
  • October  7
    Executive Vision & 
    Innovation

  • October 8
    Scaling AI Across
    the Enterprise

8:00 AM - 8:45 AM
Breakfast and Registration

Check-in and enjoy breakfast while connecting with peers before we dive into the day's sessions.

8:45 AM - 9:00 AM
Opening remarks by our ServiceNow leaders

Join us as we kick off the ServiceNow EBC New York. We'll open the day with a warm welcome and a brief overview of what’s ahead before transitioning into the keynote. Get ready for a day of insights, innovation, and conversations focused on the future of AI and digital transformation.

9:00 AM - 11:00 AM
Practical AI for Enterprise

Mindstone shares practical, field-tested approaches for building AI fluency across the organization — equipping leaders and teams with the skills to identify high-value use cases, adopt AI tools responsibly, and drive measurable business outcomes. Join fellow C-level executives for a grounded, no-nonsense conversation on what it actually takes to operationalize AI at scale

11:00 AM - 11:40 AM
Voice of the Customer

 C-Level Roundtable - What’s Your 24-Month AI Playbook? Opportunities and Challenges

11:40 AM - 12:00 PM
Coffe Break 
12:00 PM - 12:30 PM
The Executive Blueprint for Platform-Led Transformation

In an era of rising complexity and fragmented technology investments, enterprise leaders face a critical choice: continue stacking point solutions, or unify around a single platform of intelligence, workflow, and governance. This executive session explores how a strategic platform approach — powered by AI and Agentic capabilities — can eliminate silos, accelerate decision-making, and future-proof your organization's operating model. Join fellow C-level executives for a candid discussion on the business case for platform consolidation and what it takes to lead this transformation from the top

12:30 PM - 1:30 PM
Keynote: The End of Patchwork Enterprise: One Platform, Real Results

The average enterprise runs 367 applications and countless AI tools, creating a Patchwork Enterprise where AI initiatives fail to scale. Learn how ServiceNow unifies data, AI, workflows, and security as your control tower—connecting intelligence to execution across 80 billion workflows annually so your people spend less time on fragmented systems and more time driving real outcomes.

1:30 PM - 2:45 PM
Lunch  
2:45 PM - 3:45 PM
ServiceNow EmployeeWorks: AI That Gets Work Done

Today’s AI falls short for employees. Copilots summarize but can’t execute while other tools break outside their own systems. Employees are left stitching work across systems, chasing approvals, and finishing what AI starts. ServiceNow EmployeeWorks changes that. One AI front door to search and act across systems. Requests get resolved, approvals route, answers surface, and workflows execute according to your business policies and context.

3:45 PM - 4:45 PM
Autonomous CRM: Smarter Service, Faster Sales

Gone are the days of service agents toggling between five systems, reps building quotes in spreadsheets, and customers stuck in endless loops with no resolution in sight. With ServiceNow Autonomous CRM, cases resolve end-to-end without the runaround, quotes get out the door fast, and customers actually get answers — not just redirects.

4:45 PM - 5:45 PM
Autonomous IT: Where Agentic AI Gets Real

Everyone's talking about agentic AI. You're the one who has to make it work with your data, your change processes, your stack. This session is about what that actually looks like. Walks through the Autonomous IT vision across service, operations, asset, and strategy management where AI Specialists don't just assist, they finish work. This isn't AI as a concept. It's IT running differently, because your team built the foundation for it.

6:30 PM - 7:30 PM
Executive Experience

MoMa Full Disclosure: The Edge of Information Design

This exhibition will explore the many ways in which humans visualize information and how designers, operating in an increasingly complex digital world, can facilitate and shape our understanding. The show will also seek to recognize the fundamental role of information design, a medium that has evolved into a defining practice of the 20th and 21st centuries and a pillar of the Museum’s design collection.

8:00 PM - 9:30 PM
Executive Dinner  
8:00 AM - 9:00 AM
Executive Breakfast

Check-in and enjoy breakfast while connecting with peers before we dive into the day's sessions.

9:00 AM - 10:00 AM
Data & Analytics: Agent-ready data for the Autonomous Workforce

Most AI projects stall because the data isn't ready. How a unified data foundation connects systems, adds business context, and fuels AI agents to move from insight to action. Plus, get a first look at what's next for context graph, data catalog, analytics, and governance.

10:00 AM - 11:00 AM
Security & Risk Spotlight: Securing the Invisible AI Workforce -- Are You Ready?

Non-human identities now outnumber your people 45 to one — and most aren't inventoried, governed, or even visible. That's the real attack surface of the Agentic Era, and your current stack wasn't built for it. The gap between finding a threat and actually fixing it? That's where breaches live. ServiceNow brings identity intelligence, cyber-physical asset visibility, and

11:00 AM - 12:00 PM
AI App Development: Build from anywhere. Deploy with Confidence

App development is moving faster than ever, and ungoverned AI is moving with it. See how ServiceNow gives CIOs the path from Shadow AI to Sanctioned AI with Build Agent, delivering AI-native agentic development so every application lands production-ready, secure, and with AI agents already built in.

A session designed for public sector leaders, managers, and technology professionals who want to understand how to build a sustainable, scalable, and results-oriented digital transformation — placing the platform as the foundation, governance as the guiding principle, and artificial intelligence as the next step.

12:00 PM - 12:15 PM
Coffe Break 
12:15 PM - 1:00 PM
Trust, But Verify: Building the Control Tower for Enterprise AI

As AI agents move from experimentation to execution across the enterprise, leaders face a new imperative: visibility and governance at scale. Without a unified control layer, autonomous AI initiatives risk becoming fragmented, ungoverned, and difficult to trust. This executive session introduces the concept of the AI Control Tower — a centralized command center for observing, orchestrating, and governing AI agents across the business. Discover how leading enterprises are moving beyond isolated AI pilots to build the guardrails, accountability, and orchestration needed to scale AI safely and strategically.

1:00 PM - 2:00 PM
Customer Case

We will explore how a top-tier client reimagined its operational backbone by leveraging ServiceNow to unify workflows, eliminate silos, and deliver seamless experiences across business units. From modernizing IT operations to transforming employee and customer-facing services, this institution achieved measurable outcomes: faster time-to-resolution, reduced operational costs, and a scalable foundation built for continuous innovation.

2:00 PM - 3:00 PM
Unlocking Lasting Value: The Impact Advantage

Technology investments only deliver value when they're fully realized. In this session, our Customer Excellence Group (CEG) shares how Impact — ServiceNow's premium success program — helps enterprises accelerate time-to-value, strengthen platform health, and unlock ongoing innovation through expert guidance, proactive support, and tailored best practices.

3:00 PM - 3:30 PM
Official Closing

Join us as we wrap up an inspiring day of insights, innovation, and connection at the ServiceNow EBC New York. Reflect on key takeaways, celebrate the conversations that shaped the day, and look ahead to the future of AI-powered transformation.

Then stay for a happy hour to continue the conversations, connect with peers and end the day.

Featured Speakers

Learn from industry leaders and ServiceNow experts

Our Sponsors

Platinum

Corex
Hiberus
Hiberus

Frequently Asked Questions

Find answers to common questions about the ServiceNow Executive Briefing Center

What’s included with the event?

Breakfast and lunch are provided during the event, along with a special dinner experience on Day 1. Transportation is also included between the host hotel and the ServiceNow offices, as well as return transportation from the dinner venue to the host hotel.

Can I bring colleagues or guest?

This invitation is personal and reserved for the invited attendee. If you would like to invite an additional colleague, please contact the event team for consideration, as attendance is limited. 

Is there a recommended hotel?

Yes. We recommend staying at the designated host hotel, where event transportation will be available to and from the ServiceNow offices, as well as from the Day 1 dinner venue back to the hotel. If you would like to stay at the host hotel, please contact iliana.bazan@servicenow.com for booking assistance.

Can I request dietary accommodations?

Yes. If you have any dietary restrictions or food allergies, please contact the Event Team in advance so we can do our best to accommodate your needs.

 

Can't find what you're looking for? Contact us at iliana.bazan@servicenow.com

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