Tech Talk Virtual Series 

You’re invited to an exclusive quarterly virtual series created for our executive customer community. Each event is hosted by ServiceNow leaders and highlights peer insights, timely innovations, and strategies on the ServiceNow AI Platform for business transformation. This invitation is intended solely for you—please do not forward or share the registration links internally.

 

 

Registration for each event is required. All submissions will be reviewed. If approved, you will receive a confirmation email with further event details.

From Tokens to Outcomes x Fall Mixology Experience 

Date: Wednesday, November 11th, 2026

Time: 1:30 PM – 3:00 PM PT | 4:30 PM – 6:00 PM ET (Virtual)

From Tokens to Outcomes x Fall Mixology Experience

Join us for an exclusive Tech Talk on the question every support leader deploying agentic AI hears from finance: "What did we get for it?" The answer isn't in tokens. It's in cases deflected, resolutions delivered without a human touch, and TSE hours redirected to the work only people can do. As Customer Zero, ServiceNow will show how raw agentic usage (task executions, model calls, assists, tokens) translates into a business value framework any leader can defend upward, with the math, the traps, and the operating model that makes the translation continuous, not a quarterly scramble.

 

We're thrilled to welcome Rob Muro, Sr Dir, Customer Insights & Voice of Customer, who will share From Tokens to Outcomes: How ServiceNow Prices Value in Autonomous Support, hosted by John Spencer, VP, Tech Industry GTM. Then, stay and unwind with a Fall Mixology Experience x Trivia hosted by Liquid Lab NYC. Shake up a cocktail (or mocktail), test your knowledge, and connect with fellow Tech, Telco, Media, and SI leaders, because the best conversations happen over a good drink.

 

Agenda (PT)

  • 1:30 PM – Welcome & Introductions
  • 1:35 PM – 2:10 PM – ServiceNow Session with Rob Muro
  • 2:10 PM – 2:55 PM – Fall Mixology Experience x Trivia with Liquid Lab NYC
  • 2:55 PM – 3:00 PM – Closing Remarks

What You Will Learn:

  • How agentic usage translates into business value you can defend upward
  • Why a token is not an assist, and how to avoid the common traps
  • A framework and sample dashboards for the cost-to-value conversation with your CFO
  • The vocabulary to make the case for AI investment with confidence

Exclusive Gift:

  • The first 60 approved attendees will receive a Fall Mixology kit from Cocktail Courier, shipped to their home or office, with everything you need to make a Holiday Espresso Martini and a Sage Paloma. Register and submit your shipping address by Friday, October 23 at 3:00 PM PT to receive a kit. Kits are confirmed and shipped before the event; registering does not guarantee receipt.

All registrations will be reviewed. Approved guests will receive a confirmation email with event details. This event is exclusive to Technology, Telco, Media, and Systems Integrator (SI) customers.

Meet our Session Speakers:

John Spencer
John Spencer
ServiceNow
VP, Tech Industry GTM
Lexi Mathews
Lexi Mathews
ServiceNow
Director, Inbound Product Management - AI Control Tower

Meet Liquid Labs NYC 

Liquid Lab NYC is turning the traditional art of cocktail making into a 21st century mixology brand. Based in Manhattan's Flatiron district and serving clients throughout the Northeast, the team is known for molecular mixology, artisanal and Prohibition-era cocktails, and health-inspired cocktail concepts. Liquid Lab has been featured on NBC's Today Show, Good Day NY on FOX, CBS Morning News, and The Katie Couric Show, and has been profiled by Business Insider, Amex Open Forum, and Guest of a Guest. Their mission is to inspire, connect, and elevate cocktail culture, one drink at a time. During our Tech Talk, you'll shake up your Holiday Espresso Martini and Sage Paloma with their mixologists and put your knowledge to the test in a round of trivia.

EVENT LOCATION

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123 Main Street, My Event City, CA, United States