You don't need another AI demo. You need AI that actually works inside your business.
ServiceNow AI Summit is where that happens.
See how the AI control tower brings your agents, models, governance and workflows into one place so you can stop managing chaos and start managing outcomes. You'll see what AI can do when it's built into the platform where works actually happens — with security, visibility, and control to back it up. Whether you're just getting started or well into your journey, you'll leave with strategies you can use the very next day.
From IT to security to customer service, this is where AI works for you.
Come ready to learn. Leave ready to act.
ServiceNow AI Summit Dallas.
Looking to get hands-on with ServiceNow? Sign up for ServiceNow Learning Labs!
Join our experts for a hands-on workshop on Monday, August 17, 2026. This full-day event brings together customers like you for a collaborative session where you'll work directly in the platform to learn tips and tricks, best practices, and powerful strategies that maximize your ServiceNow investment. Experience firsthand how ServiceNow acts as the AI control tower for business reinvention, with a unified platform that delivers powerful outcomes across every corner of the enterprise.
ServiceNow AI Summits and Learning Labs are free to attend events.
We hope you'll join us!
Join our leaders as they reveal their groundbreaking plans for ServiceNow and the game-changing impact of AI. Get the insights you need to shape your organization's AI journey.
Elevate your AI game with best practices and inspiring success stories—straight from top industry experts and partners.
Learn how authentic leadership creates pathways for underrepresented talent and gain practical strategies to mentor, sponsor, and build a legacy for future diverse leaders.

Expert-led, peer-to-peer discussions centered on deployment, adoption, and executing your roadmap to achieve strong business outcomes. Hear how others are driving results and walk away with strategies you can put into action right away.
| 8:30 AM - 9:00 AM | |
|---|---|
| Arrivals, Breakfast, and Registration | Check-in and enjoy breakfast while connecting with peers before we dive into the day's sessions. |
| 9:00 AM - 12:00 PM | |
| Transform to Autonomous Customer Service: Build AI Agents That Deliver Value | Kickstart your Agentic AI journey in CSM with the foundational knowledge and best practices to confidently build your first AI Agent for Customer Service Management or even your Industry product! Follow along an interactive journey from using generative AI to enhance customer self-service to using agentic AI to boost live agent productivity — ending with how admins efficiently configure and optimize AI Agents to deliver personalized, scalable and customer-centric solutions powered by AI. |
| 9:00 AM - 4:00 PM | |
| Unlock Value with AI-driven CMDB Data Foundations | Learn how the ServiceNow AI Platform can accelerate your journey to Autonomous IT by strengthening your data foundation for Service Operations. In this Data Foundations workshop, you’ll explore how AI-driven ingestion, governance, and insights improve technology inventory and dependency accuracy, reduce operational risk, and boost IT efficiency across the enterprise. You’ll also gain practical strategies to align your CMDB with the Common Service Data Model (CSDM) on the ServiceNow AI platform, streamline data onboarding from multiple sources, and establish scalable governance to optimize IT operations. Take away actionable techniques and technical expertise that drive real business outcomes.
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| Zero Asset Blind Spots: Total Asset Visibility with AI | Learn how the ServiceNow AI Platform can accelerate your journey to Autonomous IT by building a complete, accurate picture of every asset across your enterprise. In this Asset Management workshop, you'll explore how AI-driven discovery, normalization, and lifecycle management improve visibility across Software, Hardware, and Enterprise Assets — reducing financial risk, eliminating waste, and driving operational efficiency at scale. You'll also gain practical strategies to align your asset data and leverage AI-powered insights to optimize spend, ensure compliance, and support strategic decision-making. Take away actionable techniques and technical expertise that drive real business outcomes. |
| AI-Powered Security Exposure Management | This workshop introduces Unified Security Exposure Management (USEM)—ServiceNow’s AI-enhanced, next-generation solution for managing vulnerabilities, misconfigurations, posture findings, and cloud/container exposures in a single, unified system. Participants will explore how USEM transforms traditional Vulnerability Response by consolidating configuration, reporting, and remediation workflows across all exposure types, while also leveraging Generative AI insights to accelerate prioritization and decision-making. Through hands-on activities, attendees will experience the new Security Exposure Management Workspace, gaining visibility across their full exposure landscape, learning to prioritize exploitable risks, streamlining remediation tasks, and operationalizing standardized configurations. This lab showcases how USEM’s AI-powered insights and unified operating model help organizations reduce risk faster and deliver a more consistent, scalable security program. |
| Autonomous IT: Your Roadmap to Zero | What if your IT operations could run themselves? ZERO outages. ZERO asset blind spots. ZERO touch IT. ZERO misaligned investments. This is Autonomous IT enabled by the ServiceNow AI Platform. In this hands-on workshop you will automate workflows across IT operations, asset, portfolio management, and service delivery. This workshop is designed for technology leaders and professionals interested in pursuing an Autonomous IT Strategy. All attendees will leave with a "ZERO" strategy to guide their organization towards Autonomous IT. Seeing is believing. Come see what's possible. |
| 10:00 AM - 12:00 PM | |
| Exchange Clinic: Agentic AI in Action — From the Lab to Fully Orchestrated Automation | Discover how agentic AI can move your organization from assisted AI to fully orchestrated, multi-step automation. In this invitation only clinic, work directly with ServiceNow experts to demystify AI Agents, identify real-world use cases, and configure an AI agent in a hands-on lab. Tailored to where your organization stands today, gain a clear understanding of what agentic AI can do, a personalized action plan, and leading practices for deploying agents to production to move from set-up to scale. Come with your laptop. Leave with real progress and a roadmap you can execute with confidence. This session is designed for Platform Owners and Admins responsible for configuring and deploying Now Assist. Space is limited to two attendees per account.
*Please note that this session runs concurrently with our Learning Labs. Participants may attend either this session or a Learning Lab, but not both. Agentic AI Exchange Clinic attendance is limited; approved registrants will be notified at a later date. |
| 8:30 AM - 9:30 AM | ||
|---|---|---|
| Arrivals, Breakfast, and Registration | Check-in and enjoy breakfast while connecting with peers before we dive into the day's sessions. | |
| 9:00 AM - 10:15 AM | ||
| Exchange Roundtable: ServiceNow Otto — From AI Curiosity to Measurable Outcomes | Everyone is asking about AI — but moving from curiosity to confident deployment is where most organizations get stuck. Whether you are evaluating Otto, just getting started, or have begun activating AI capabilities but haven't yet seen the outcomes you expected, connect with peers and ServiceNow specialists as we get real about what it actually takes to move from AI interest to AI impact: identifying the right use cases, building the internal investment case, activating Otto across ITSM, ITOM, and CSM workflows, and measuring outcomes that resonate with the executives holding the budget. | |
| 9:30 AM - 10:15 AM | ||
| ServiceNow for Manufacturing: Connected Operations, Exceptional Efficiency | Manufacturers are facing serious headwinds: supply chain disruptions, operational complexity, rising customer expectations, and disconnected systems. AI agents are now critical to staying competitive. Learn how ServiceNow deploys AI across CRM, the digital factory, supply chain, and employee operations on one platform to improve visibility, speed, and coordination. | |
| ServiceNow for Retail: Connected Operations, Exceptional Experiences | Retailers face a hard truth: half your customers walk away after just one bad shopping experience. With 80% of retail sales still in-store, running stores on fragmented systems costs you more than you think. Discover how ServiceNow connects store operations, customer service, and field service teams on one platform. Associates get answers fast. Agents see full customer context. AI handles the routine work. The result: every store runs like your best store and your customers keep coming back. | |
| Why Telco Orders Fail—And How to Close the Gap | Complex product and service bundles, multiple fulfillment teams, and systems that don't talk means one thing: orders don't land on time or complete. Worse, when delivery breaks down, you lose the margin and the customer. We'll show how leading telcos are closing the handoff failures that kill order completion rates, using unified workflows and AI to move from fragmented ops to one source of truth for every order, from lead to fulfillment to service delivery. | |
| Financial Services: Connected, Governed, Trusted AI | Are you in control of your AI? More than two-thirds of banking and insurance leaders say no, and the governance gap is widening as fast as AI adoption. Join us to see how the AI Control Tower turns governance into operational resilience and competitive advantage: govern every AI agent, deliver frictionless customer experiences, and compound trust across the bank and with your customers. Because full control over AI doesn't slow you down. It's the reason you scale. | |
| Power the Future of Patient Care & Treatment Innovation with AI-powered Workflows | Healthcare and life sciences orgs spent years and millions connecting systems. But when workflows break, data scatters, risk climbs, and outcomes suffer. Clinical ops stall. Production floors go dark. Plan members wait. Teams toggle screens and manually chase what should flow automatically. | |
| 10:30 AM - 11:30 AM | ||
| Keynote | The AI Control Tower for Business Reinvention | Too many enterprises are drowning in siloed apps and copilots. AI pacesetters are changing that. ServiceNow is their AI control tower, a unified platform that helps organizations sense, decide, act, and govern across IT, CRM, HR, and more — driving real outcomes in every corner of the business. Join us to learn more about how to put AI to work for people. | |
| 11:30 AM - 12:45 PM | ||
| Lunch | Take a break to refuel and connect with fellow attendees over lunch then explore our expo hall to see hands-on ServiceNow demos. | |
| Diversity in Tech Lunch | Explore how authenticity fuels mentorship, sponsorship, and the creation of pathways for emerging leaders from underrepresented groups. You'll leave with actionable insights on how to lead with purpose, uplift others, and create a legacy that lights the way for the next generation of diverse leaders. | |
| 12:45 PM - 1:15 PM | ||
| Sponsor Sessions | Hear from our sponsors as they share innovative solutions, industry insights, and real-world success stories that are helping organizations maximize the impact of the ServiceNow platform. | |
| CDW: AI-Powered Employee Support for Healthcare | Administrative friction slows every team down. This session shows how Moveworks delivers AI-powered employee support across every system — IT, HR, facilities, and more — resolving requests conversationally, 24/7. Reclaim 2+ hours per employee each week, deflect 40% of tickets, and resolve requests in under 60 seconds. Learn why CDW, which runs Moveworks internally across 16,000+ users, takes organizations from pilot to production. Kevin Griggs, Sr. ServiceNow Delivery Manager | |
| 1:30 PM - 2:00 PM | ||
| From Assistive to Autonomous HR: Where Employees Ask, Act, Accomplish | Ungoverned AI improvises, overshares, and acts without the context or controls HR needs. That's liability, not productivity. ServiceNow uses an enterprise AI harness to take action across systems according to your rules. This comes to life with ServiceNow EmployeeWorks as the employee front door and autonomous HR workflows handling moments from hire to retire with predictability and control. The end result? Employees avoid busywork, managers grow their people, and HR focuses on the workforce. | |
| Autonomous IT: Focus People on What Matters | IT teams spend too much time on reactive work—troubleshooting, patching, managing capacity—while innovation and strategic initiatives wait. This session shows how autonomous IT uses AI agents to handle routine operations, freeing your team to focus on what matters. You'll see customer results and hear about our latest innovations. You'll also learn how ServiceNow puts AI agents to work across all IT workflows to improve operational efficiency and get you closer to outcomes such as Zero-touch Support, Zero service outages, Zero asset issues, Zero severe breaches, and Zero misaligned investments. | |
| Autonomous CRM: Smarter Service, Faster Sales | Gone are the days of service agents toggling between five systems, reps building quotes in spreadsheets, and customers stuck in endless loops with no resolution in sight. With ServiceNow Autonomous CRM, cases resolve end-to-end without the runaround, quotes get out the door fast, and customers actually get answers — not just redirects. Join this session to see our latest product innovation in action | |
| Securing the Invisible AI Workforce -- Are You Ready? | Non-human identities now outnumber your people 45 to one — and most aren't inventoried, governed, or even visible. That's the real attack surface of the Agentic Era, and your current stack wasn't built for it. The gap between finding a threat and actually fixing it? That's where breaches live. ServiceNow brings identity intelligence, cyber-physical asset visibility, and cross-enterprise workflows into one platform — so you see every agent, every identity, every asset, and close exposure instead of just flagging it. This is security that acts, not just alerts. | |
| 2:00 PM - 3:30 PM | ||
| Exchange Roundtable: CMDB/CSDM Foundation — Build It Right or Fix It Now | Whether your CMDB doesn't exist yet, is messy and unreliable, or is "good enough" but quietly blocking your ability to automate and scale — this roundtable is your room. Connect with peers and ServiceNow specialists as we get real about the decisions that matter most: start from scratch or fix what you have, prioritize cleanup that directly unlocks business value, implement CSDM best practices that support ITSM, ITOM, and AI capabilities, and make the ROI case to skeptical executives. Every autonomous IT outcome you're working toward runs through your CMDB. | |
| 2:15 PM - 2:45 PM | ||
| AI App Development: Build from anywhere. Deploy with confidence |
App development is moving faster than ever, and ungoverned AI is moving with it. See how ServiceNow gives CIOs the path from Shadow AI to Sanctioned AI with Build Agent, delivering AI-native agentic development so every application lands production-ready, secure, and with AI agents already built in. | |
| Customer Service Management: AI handles the volume, agents handle moments that matter | Learn the latest innovations and what's ahead for Customer Service Management (CSM) - from AI agents that handle high-volume requests end-to-end, to agentic workflows that triage, validate, and route cases before a human touches them. This session covers new capabilities across customer self-service, the agent workspace, and administration, organized around the releases shaping 2026 and beyond. You'll see how CSM connects front-office service to the teams behind it - operations, finance, field service - so work flows across departments on one platform instead of stalling in silos. Walk away with a clear view of what's available now and what's coming next. | |
| ServiceNow EmployeeWorks: The Employees Front Door to Work | Today’s AI falls short for employees. Copilots summarize but can’t execute while other tools break outside their own ecosystem. Employees are left stitching work across applications, chasing approvals, and finishing what AI starts. ServiceNow EmployeeWorks changes that. From one front door, employees ask ServiceNow Otto to get work done. Requests resolved, approvals routed, workflows executed, all according to your business policies, across every system in your enterprise. | |
| The Best Incident is a Prevented Incident: Learn How to Prevent, Not React | Most IT teams are stuck reacting to incidents. Autonomous Service Operations breaks that cycle. By unifying ITSM, ITOM, and employee experience with agentic AI, you correlate alerts into insights, automate resolution, and prevent outages. The result: fewer incidents, faster resolution, resilient operations. See how one platform delivers operational autonomy—without fragmentation or silos that cause incidents to grow. | |
| 3:00 PM - 3:30 PM | ||
| Securing the AI Enterprise: Closing the Gap Between Detection and Prevention | The attack surface is exploding. Every asset, identity, and AI agent creates pathways threat actors exploit using AI to move at machine speed. Security leaders must shift from reactive to preventive—stopping attack paths before they're exploited. Armis detects cyber assets across IT, OT, IoT, cloud, code and medical devices—revealing the ungoverned attack surface most tools miss. Veza exposes identities and access at scale, surfacing permissions and risk. Together, they close the gap between detection and prevention, stopping breaches before they occur and building resilience for the AI era. | |
| Data & Analytics: Agent-ready data for the Autonomous Workforce | Most AI projects stall not because the models aren't good enough, but because the data underneath isn't connected, trusted, or contextual. ServiceNow Data & Analytics solves that across the full stack: connecting any data source, governing and securing it continuously, grounding AI agents in your unique business context, and delivering insight directly in the flow of work. Understand what's new, what's next, and how it all powers the autonomous workforce. | |
| Your AI Agents Are Live. Your Workflows Are Still Broken. 5 Process Mining Fixes That Work. | AI agents don't fix broken processes. They run inside them. In this session, we'll walk through five real improvement opportunities — including multi-hop reassignments, SLA breaches, and AI agents that aren't performing the way you designed them to. For each one, Process Mining surfaces the data-driven context behind the problem — what's actually happening, where, and why — so you and your team can act on it in the same platform where your workflows run. You'll leave with five fixes you can apply immediately — and see the impact where it counts: resolution times, SLA compliance, and AI agent performance. | |
| Stop juggling ITAM tools: One platform for Hardware, Software, and Cloud | Our work heavily depends on IT assets. Yet software licenses are tracked in spreadsheets, hardware is managed in separate tools, and cloud costs spiral across providers. Audits become fire drills, renewals surprise finance, and lost hardware goes unnoticed for weeks. ServiceNow IT Asset Management unifies hardware, software, and cloud into one system with agentic AI driving lifecycle tasks to automate license reclamation, audit evidence, and requests to help you get closer to zero IT asset issues. Identify every asset, control every dollar, and transform from firefighter to strategic advisor. | |
| 3:30 PM - 4:30 PM | ||
| Networking Reception and Expo | Celebrate the day's insights and connections over drinks and appetizers as you unwind with peers, speakers, and industry professionals. | |
Who should attend this event?
This event is designed for ServiceNow customers looking to maximize their AI investment, learn best practices, and connect with peers. Whether you're just getting started with AI or looking to scale your initiatives, you'll find valuable insights and practical strategies.
Is there a cost to attend?
This event is complimentary for registered attendees (a $125 value). If you need an invoice for your records, please email us at SNSummits26@servicenow.com
Will food be provided?
Yes! Breakfast and lunch will be provided, along with a networking reception to conclude the day.
What should I bring to the event?
Please bring a laptop to fully participate in the interactive labs and hands-on sessions. Bring only what you can carry, as no bag check is available.
Will sessions be recorded?
Sessions will not be recorded; however, slide decks for all presentations will be made available to attendees after the AI Summit concludes.
Is there parking available at the venue?
We do our best to provide parking options at every venue and will communicate specific details in the pre-event email. However, we strongly recommend utilizing public transportation or rideshare services.
Can I bring colleagues or guests?
All attendees must register online and receive a confirmation email to participate. If your colleagues are interested, please encourage them to register in advance as space is limited.
What if I need to cancel my registration?
We understand plans change. If you need to cancel, please email us at SNSummits26@servicenow.com. Canceling your registration helps us manage capacity and potentially open spots for others on the waitlist.
Can't find what you're looking for? Contact us at SNSummits26@servicenow.com
500 W Las Colinas Blvd., Irving, TX, United States