Everyone’s talking about AI, yet most are still struggling to make it work. Because knowing about AI isn’t the same as knowing how to put it to work for you.
ServiceNow AI Summit is where that changes. Whether you’re just getting started or further along on your AI journey, you’ll learn how to apply AI to real problems and walk away with strategies you can use the very next day at work.
Join us to see how ServiceNow acts as the AI control tower and learn how to put AI to work for you.
Looking to get hands-on with ServiceNow? Sign up for ServiceNow Learning Labs!
Join our experts for a hands-on workshop on Wednesday, August 5, 2026. This full-day event brings together customers like you for a collaborative session where you'll work directly in the platform to learn tips and tricks, best practices, and powerful strategies that maximize your ServiceNow investment. Experience firsthand how ServiceNow acts as the AI control tower for business reinvention, with a unified platform that delivers powerful outcomes across every corner of the enterprise.
Please note that all Learning Lab registrations will initially be placed on a waitlist for review; if your registration is approved, you will receive a confirmation email with your Learning Lab details.
ServiceNow AI Summits and Learning Labs are free to attend events.
We hope you'll join us!
Join our leaders as they reveal their groundbreaking plans for ServiceNow and the game-changing impact of AI. Get the insights you need to shape your organization's AI journey.
Learn how authentic leadership creates pathways for underrepresented talent and gain practical strategies to mentor, sponsor, and build a legacy for future diverse leaders.
Elevate your AI game with best practices and inspiring success stories—straight from top industry experts and partners.
Customer-centered presentations hosted by ServiceNow featuring real customer stories and outcomes. Hear how organizations use ServiceNow to drive transformation and business impact through real-world experiences.
| 8:30 AM - 9:00 AM | |
|---|---|
| Arrivals, Breakfast, and Registration | Check-in and enjoy breakfast while connecting with peers before we dive into the day's sessions. |
| 9:00 AM - 4:00 PM | |
| Zero Asset Blind Spots: Total Asset Visibility with AI | Learn how the ServiceNow AI Platform can accelerate your journey to Autonomous IT by building a complete, accurate picture of every asset across your enterprise. In this Asset Management workshop, you'll explore how AI-driven discovery, normalization, and lifecycle management improve visibility across Software, Hardware, and Enterprise Assets — reducing financial risk, eliminating waste, and driving operational efficiency at scale. You'll also gain practical strategies to align your asset data and leverage AI-powered insights to optimize spend, ensure compliance, and support strategic decision-making. Take away actionable techniques and technical expertise that drive real business outcomes. |
| AI-Powered Security Exposure Management | This workshop introduces Unified Security Exposure Management (USEM)—ServiceNow’s AI-enhanced, next-generation solution for managing vulnerabilities, misconfigurations, posture findings, and cloud/container exposures in a single, unified system. Participants will explore how USEM transforms traditional Vulnerability Response by consolidating configuration, reporting, and remediation workflows across all exposure types, while also leveraging Generative AI insights to accelerate prioritization and decision-making. Through hands-on activities, attendees will experience the new Security Exposure Management Workspace, gaining visibility across their full exposure landscape, learning to prioritize exploitable risks, streamlining remediation tasks, and operationalizing standardized configurations. This lab showcases how USEM’s AI-powered insights and unified operating model help organizations reduce risk faster and deliver a more consistent, scalable security program. |
| Autonomous IT: Your Roadmap to Zero | What if your IT operations could run themselves? ZERO outages. ZERO asset blind spots. ZERO touch IT. ZERO strategy drift. This is Autonomous IT enabled by the ServiceNow AI Platform. In this hands-on workshop you will automate workflows across IT operations, asset, portfolio management, and service delivery. This workshop is designed for technology leaders and professionals interested in persuing an Autonomous IT Strategy. All attendees will leave with a "ZERO" strategy to guide their organization towards Autonomous IT. Seeing is believing. Come see what's possible. |
| From Vision to Value: Building AI Agents on ServiceNow | Gain hands-on experience with ServiceNow® Agents on the platform with this workshop. Learn to enhance engagement and boost productivity with ServiceNow® AI Agents. Explore building your own AI Agents and learn about our vision and roadmap for ServiceNow AI Agents and workflow data fabric to deliver services autonomously. |
| Transform to Autonomous Customer Service: Build AI Agents That Deliver Value | Kickstart your Agentic AI journey in CSM with the foundational knowledge and best practices to confidently build your first AI Agent for Customer Service Management or even your Industry product! Follow along an interactive journey from using generative AI to enhance customer self-service to using agentic AI to boost live agent productivity — ending with how admins efficiently configure and optimize AI Agents to deliver personalized, scalable and customer-centric solutions powered by AI. |
| 8:30 AM - 9:30 AM | |||
|---|---|---|---|
| Arrivals, Breakfast, and Registration | Check-in and enjoy breakfast while connecting with peers before we dive into the day's sessions. | ||
| 9:00 AM - 9:30 AM | |||
| General Event Opening | Join us as we kick off the ServiceNow AI Summit São Paulo. We'll open the day with a warm welcome and a brief overview of what’s ahead before transitioning into the keynote. Get ready for a day of insights, innovation, and conversations focused on the future of AI and digital transformation. | ||
| 9:35 AM - 10:15 AM | |||
| Keynote | The AI Control Tower: Your Blueprint for Business Reinvention | Many companies are overwhelmed by disconnected apps and fragmented copilots. AI leaders are transforming that reality. ServiceNow is the AI control tower of these organizations: a unified platform that enables them to perceive, decide, act and protect across IT, CRM, HR and more, driving concrete results across every area of the business. Join us to learn how to put AI to work for people. | ||
| 10:15 AM - 10:25 AM | |||
| C-Level Talk | More information coming soon. | ||
| 10:30 AM - 11:10 AM | |||
| Sponsor Keynote | More information coming soon. | ||
| 11:15 AM - 11:25 AM | |||
| C-Level Talk | More information coming soon. | ||
| 11:25 AM - 11:45 AM | |||
| Coffee Break | Take a short break to recharge and connect with fellow attendees between sessions. | ||
| 11:45 AM - 12:15 PM | |||
| Securing the Invisible AI Workforce -- Are You Ready? | Non-human identities now outnumber your people 45 to one — and most aren't inventoried, governed, or even visible. That's the real attack surface of the Agentic Era, and your current stack wasn't built for it. The gap between finding a threat and actually fixing it? That's where breaches live. ServiceNow brings identity intelligence, cyber-physical asset visibility, and cross-enterprise workflows into one platform — so you see every agent, every identity, every asset, and close exposure instead of just flagging it. This is security that acts, not just alerts. | ||
| Autonomous CRM: Smarter Service, Faster Sales | Gone are the days of service agents toggling between five systems, reps building quotes in spreadsheets, and customers stuck in endless loops with no resolution in sight. With ServiceNow Autonomous CRM, cases resolve end-to-end without the runaround, quotes get out the door fast, and customers actually get answers — not just redirects. Join this session to see our latest product innovation in action | ||
| Autonomous IT: Focus People on What Matters | IT teams spend too much time on reactive work—troubleshooting, patching, managing capacity—while innovation and strategic initiatives wait. This session shows how autonomous IT uses AI agents to handle routine operations, freeing your team to focus on what matters. You'll see customer results and hear about our latest innovations. You'll also learn how ServiceNow puts AI agents to work across all IT workflows to improve operational efficiency and get you closer to outcomes such as Zero T1 incidents, Zero outages, Zero asset issues, Zero severe breaches, and Zero strategy drift. | ||
| 12:20 PM - 12:50 PM | |||
| Breakout Sessions | Customer Case | More information coming soon. | ||
| 12:50 PM - 2:20 PM | |||
| Lunch | Take a break to refuel and connect with fellow attendees over lunch then explore our expo hall to see hands-on ServiceNow demos. | ||
| 2:20 PM - 3:00 PM | |||
| Sponsor Keynote | More information coming soon. | ||
| 3:00 PM - 3:10 PM | |||
| C-Level Talk | More information coming soon. | ||
| 3:15 PM - 3:55 PM | |||
| Sponsor Keynote | More information coming soon. | ||
| 4:00 PM - 4:10 PM | |||
| C-Level Talk | More information coming soon. | ||
| 4:10 PM - 4:30 PM | |||
| Coffee Break | Take a short break to recharge and connect with fellow attendees between sessions. | ||
| 4:30 PM - 5:00 PM | |||
| Breakout Sessions | Customer Cases | More information coming soon. | ||
| 5:05 PM - 5:25 PM | |||
| Breakout Sessions | Customer Cases | More information coming soon. | ||
| 5:40 PM - 5:50 PM | |||
| Official Closing | Join us as we wrap up an inspiring day of insights, innovation, and connection at the ServiceNow AI Summit São Paulo. Reflect on key takeaways, celebrate the conversations that shaped the day, and look ahead to the future of AI-powered transformation. Then stay for a happy hour to continue the conversations, connect with peers and end the day. | ||
Who should attend this event?
This event is designed for ServiceNow customers looking to maximize their AI investment, learn best practices, and connect with peers. Whether you're just getting started with AI or looking to scale your initiatives, you'll find valuable insights and practical strategies.
Is there a cost to attend?
This event is complimentary for registered attendees (a $125 value). If you need an invoice for your records, please email us at SNSummits26@servicenow.com
Will food be provided?
Yes! Breakfast and lunch will be provided, along with a networking reception to conclude the day.
What should I bring to the event?
Please bring a laptop to fully participate in the interactive labs and hands-on sessions. Bring only what you can carry, as no bag check is available.
Will sessions be recorded?
Sessions will not be recorded; however, slide decks for all presentations will be made available to attendees after the AI Summit concludes.
Is there parking available at the venue?
We do our best to provide parking options at every venue and will communicate specific details in the pre-event email. However, we strongly recommend utilizing public transportation or rideshare services.
Can I bring colleagues or guests?
All attendees must register online and receive a confirmation email to participate. If your colleagues are interested, please encourage them to register in advance as space is limited.
What if I need to cancel my registration?
We understand plans change. If you need to cancel, please email us at SNSummits26@servicenow.com. Canceling your registration helps us manage capacity and potentially open spots for others on the waitlist.
Can't find what you're looking for? Contact us at SNSummits26@servicenow.com
São Paulo, BRAv. Dr. Mário Vilas Boas Rodrigues, 387, Santo Amaro, São Paulo, SP, Brazil